Sunday, December 30, 2012

Exclusionary Clauses and The Supreme Court of Canada

Next week I will be speaking to the Canadian Marketing Association (Manitoba Chapter) and their guests on the subject of procuring professional services. Certain to come up during the discussion is the Tercon decision of the Supreme Court of Canada. To read about their decision around exclusionary clauses click here.

Mackinaw 22 Person Deluxe Cabin at Fish Lake Lodge - Fish Lake, Utah - Deluxe Cabins

Mackinaw is a 22 person deluxe cabin and is located by Fish Lake Lodge. Mackinaw cabin has wood flooring and has all electric kitchen appliances and heat, plus a wood-burning stove. The six carpeted bedrooms contain a total of seven queen beds and four double beds. There are two bathrooms, two decks, and a color TV with antenna. The dining area has two trestle tables with benches. Linens and towels, cooking and eating utensils for twenty-two people are provided. Parking is limited to 8 vehicles (no trailers). Click here for pricing info, or click the tab at the top of the page Click here to go to fishlake.com Click here to go to utahsfishlake.com Go to FishLakecabins.com site for more info on Fish Lake and to see more cabin pictures and what there is to do in the area.

Summit County Colorado Real Estate Market Analysis - Q1 2011

Colorado Investment Properties Summit County Colorado is located about 60 miles to the west of Denver and is home to the Vail Resorts, Inc. owned and operated ski resorts of Keystone and Breckenridge as well as two other popular ski areas, Arapahoe Basin and Copper Mountain. Lakes, rivers, hiking trails, and biking paths are only the beginning of the spring, summer, and fall attractions which also draw tourism from outdoor enthusiasts. As a result, Summit County Colorado is a true four seasons destination resort real estate market with a significant portion of rental investment properties. And it is investment property which is leading the Summit County real estate market resurgence from the 2009 market lows.

Welcome to The 10th Annual Miles for Midwives Fun-Run and Birth & Wellness Fair!

Thank you to all of our wonderful participants! You helped us make The 10th Annual Miles for Midwives 2012 a complete success! click here TO VIEW 5K RACE RESULTS The 10th Annual Miles for Midwives 5K Fun-Run and Birth & Wellness Fair brings together runners, families and midwifery supporters for a day devoted to maternity care improvement and community wellness. It was our honor to recognize NY State Senator Tom Duane and Karen Burgin for their service to our community at M4M 2012! Senator Tom Duane has a long history of service to New York's women and families. Join us in thanking Senator Duane for his work to spearhead the Midwifery Modernization Act and his career goal of improving healthcare for all New Yorker's.

Monday, December 10, 2012

Modular buildings the benefits

cmodular buildings create space within the premises as well as in your budget because they are less expensive than fixed buildings and serve exactly the same purposes. The multiple prefabricated wall sections are known as modules along with the area of the modular building is decided through the number and dimensions of the modules. These modules allow easy assembly and quick installation for the novice along with a professional. These structures became popular as schools expanded and required space for laboratories sewing classes woodwork rooms and after-school care. The pre-engineered buildings could not anymore accommodate the masses and individuals were seeking a less expensive method to expand than fixed buildings that will be costly and take too much time to create. The structure sounds of hammers and drilling would disrupt the peace and distract students so these modular cmodular buildings were constructed off-site and brought to the institution or assembled within the car park. Aside from the noise building also causes mess plus the labourers are noisy when they're in group and there's inadequate supervision.

Modular buildings the benefits

Modular Buildings create space within the premises as well as in your budget because they are less expensive than fixed buildings and serve exactly the same purposes. The multiple prefabricated wall sections are known as modules along with the area of the modular building is decided through the number and dimensions of the modules. These modules allow easy assembly and quick installation for the novice along with a professional. These structures became popular as schools expanded and required space for laboratories sewing classes woodwork rooms and after-school care. The pre-engineered buildings could not anymore accommodate the masses and individuals were seeking a less expensive method to expand than fixed buildings that will be costly and take too much time to create. The structure sounds of hammers and drilling would disrupt the peace and distract students so these modular relocatable buildings were constructed off-site and brought to the institution or assembled within the car park.

Monday, November 19, 2012

Successful Network Marketing Tips - Secrets to Finding and Building a Lucrative MLM Business!

MLM Business
Are you tired of struggling to get ahead? Are you weary from worrying about how you are going to make ends meet? Would you like to find an avenue that could remove these uncertainties from your life and help you to become financially free?
If you answered yes to any or all of these questions, then network marketing may be for you!Every year thousands of people take the plunge into network marketing and, unfortunately, a large majority of them end up quitting before they really give their businesses a chance to succeed. While there are many reasons why people quit their new ventures, one of the most prevalent reasons is feelings of inadequacy in being able to make them work. One of the biggest reasons for these feelings of inadequacy is lack of training and preparation for growing their businesses. Regrettably, some individuals recruit new team members for inclusion into their network marketing businesses and, once they sign these new members, they do not follow through with them. They do not prepare their new recruits for success by working with them and training them on how to grow their businesses. This is not an intentional faux pas, but more a lack of understanding on how to build winning business teams.
People continuously ask me how they can build a successful network marketing business and what the secrets are to making it work. They tell me they have tried network marketing and failed, but see others that are being highly successful with the very businesses they could not seem to master. With that in mind, I have put together some tips on how to find a network marketing business that is right for you, and how you can make that business a success. While building a lucrative network marketing business is not brain surgery, it does require some key components in order to be abundantly successful. In this article, I will discuss some of these components and why they are essential to building your empire.
Opportunity
If you are looking for a way to improve your financial situation, do not judge all network marketing ventures by bad experiences you may have had in the past, or do not let your lack of experience with network marketing prevent you from exploring it as an avenue for income. Network marketing can be a fantastic opportunity to truly make a difference in your life. The truth of the matter is that network marketing can be a very lucrative way to earn an extra income and, if one is committed to building a business, can be a significant tool in improving ones overall financial status.
A network marketing business can be life-changing if you have the desire, dedication, and commitment to making it work. It is even possible to realize financial freedom through network marketing if you are persistent enough to persevere in your endeavors. You are the one that has to make the decision on where you want to go in life and it is up to you to devise a road map that will get you there. The right network marketing business can be the vehicle that drives you to financial success!
Decisions
You may be asking yourself, How do I know if network marketing is right for me? How do I go about finding a network marketing business that will meet my needs? How can I be sure I am choosing the best company? How can I determine up front if I will get the help and support I need to build my business and move it forward? These are all perfectly legitimate questions, and they are also questions you need to make sure you have the answers to before taking the plunge into the entrepreneurial world. While we will address these issues as we move forward in this article, one thing you must understand is that you are ultimately the one that will be the key to your victory. Up line mentors and team members can provide needed training and support to help you get your business off the ground, but what you choose to do with that training will be the determining factor in your success.
There are some key, essential elements you will need to consider before embracing a home-based business enterprise. Some questions you need to contemplate are, Do I want to control my destiny? Do I want to be my own boss? Do I want the flexibility to work from home (or from wherever I choose to work)? Do I want the time freedom to set my own work hours? If you answered yes to these questions, then network marketing may be right for you. Now ask yourself, Am I serious about owning my own business?
Am I committed to building this business? Can I spend a minimum of 1-2 hours per day building my business? Can I commit to working with a mentor on step-by-step training to help me achieve optimal results in building my business? If you answered yes to these questions, you can be very successful in network marketing. These are just some of the criteria you will need to consider before making the decision to join the world of network marketing. You must do some serious soul searching to find out if you have what it takes to build a financial empire that can set you free.
The Product
MLM BusinessBefore becoming involved with any network marketing venture, do your homework! First, you must choose a product or products that you believe in and are passionate about. These products must be something people want, and for which there is a high demand. It will accelerate and stabilize your success if these products are consumable, where customers come back month after month to repurchase them. This is what builds residual income.
The Company
Secondly, research the company that sells the product or products of choice. Is it a reputable company with a proven track record? A good rule of thumb here is to look for a minimum of five years in the business. You do not want to associate yourself with a fly by night type of company that is here today and gone tomorrow. Does this company sell proprietary products? Do they have any patents pending? What have they done in the last six months to expand or promote growth? Do they offer a money-back guarantee on their products? What type of start-up money is required to start a business? What are the monthly requirements to maintain the business?

Saturday, October 20, 2012

Successful Marketing for Home Based Businesses

Internet MarketingHome Based Businesses
'A successful marketing strategy is not based on doing what you like but liking what you do...'
Are you looking for information to build and grow a home-based business? If so, you are in the right place! Here you will find information on implementing a successful marketing campaign and growing your home based business.
The Problem
Many home-based business owners don't know how to best market their businesses. Some ignore marketing altogether, hoping that customers or website visitors will appear out of thin air. Others market in a scattershot way producing untargeted traffic or unqualified prospects. Either approach will keep you from achieving your business potential and reaching your financial goals and possibly even damage your reputation.
The Solution
Whether you've been thinking about starting a home business or you're already a seasoned home-based business owner, the principle remains the same. Your business' survival and success rests on how effectively you market your business or product. Examine some of the following marketing strategies and tools to help you boost your home based business profits.
Home-Based Business Advantage
Low overhead costs, no commute to work and the ability to work around your children are some of the few advantages for home based business owners. Gear your marketing efforts to capitalize on these and other home-based strengths including:
Adaptability - Information Technology has escalated the rate of change in the marketplace. To survive and thrive, you must be prepared to act, and act quickly. As a home-based business owner, you can make adjustments instantly, without having to cut through the red tape of bureaucratic decision-making procedures common in larger businesses.
Technology - Computers, the Internet, PDA's, and other emerging technologies can take home based businesses to a more level playing field with bigger companies, empowering home based business owners to accomplish tasks that used to require hiring staff to perform. Try to keep up-to-speed with technology.
Flexibility. - Unlike traditional businesses that require full-time attention and high overhead costs, home based businesses can be operated part-time, at low cost, and depending on your financial goals can be phased into full-time operations.
Taking Your Business To The Next Level
A common reason home businesses fail is because owners neglect the up-front planning needed to position their ventures. Once you have defined your market position and where you want to take your business in the 12 months you will have moved one step closer to success.
Home Based BusinessesIf you already have a business begin by taking inventory of where your business is right now. What specific goods and services do you provide? How do you set yourself apart? What is your business' reputation? How are you perceived by your customers or clients as far as your prices, reliability, and other elements of your products or services?
The next step is to project where you want to take your business in the 12 months. What market position do you want to occupy? Is the niche market you want large enough? How will your benefits outsell those provided by the competition? Do you have the ability, capital, resources and support to make your market position a reality? Your answers will give you the information you need to begin designing or updating your marketing plan.
Planning Ahead
Once you have determined where you want to go, outline the essential steps to get there. Begin by writing a one sentence purpose (mission) statement for your marketing campaign. The rest of your plan should include a brief description of each of the following:
Benefits of your products and services.
Your target market.
What marketing tools will best help you achieve your mission.
Your market niche. What sets you apart in the market place.
Your marketing budget.
Keep your marketing plan brief. The more concise you make your marketing plan, the more effective it will be in evaluating your marketing efforts.
Finding Your Niche
This is often the hardest task for a beginning home-based business owner but also one of the most crucial. In order for your venture to survive in a competitive marketplace, you must distinguish yourself from other businesses and find a niche. What makes your business unique? Why should someone choose to buy from you over a competitor? Prospective clients want to know. If you can give them a compelling answer, you will position yourself as a leader in your industry boosting your profit potential. Research your market thoroughly before jumping in.
Marketing Tools
No matter how you choose to publicize your business, one quality will set you apart from your competitors: The ability to write effective ad copy. You're vying for the attention of consumers bombarded each day with advertisements. It is estimated that the average person is exposed to over 1,200 advertising messages per DAY! Make sure your advertisement stands out from the rest of this 'noise'.
When you have determined your market position and drawn up a marketing plan you are ready to start spreading the word about your products and services. One effective way is using the existing offline media in your area. You have a variety of media choices depending upon your target market and your advertising budget including magazines, newspapers, television, radio, and the internet. Start by evaluating how and where your competitors advertise. What's working for them? Take their best ideas; then design your own winning layout, positioning yourself as having the best offer.
The Importance of Headlines
As the first phrases seen in advertising copy, headlines should arouse enough interest in the reader so that they will want to read or listen on to learn more about your business or product. To get ideas about what headlines will work best for you, scan different types of ad copy, particularly those from your competitors. Create a swipe file of different ads and ideas that you come across from different sources. But remember to be careful of using other peoples copyrighted material.
Capture your customer's interest with a compelling statement of offer
Highlight the most important benefits
Offer extreme value
Make a call strong call to action.
Testing Your Ads
Advertising can be expensive, but for just about any business a mandatory investment. To get the most out of your ads, test them by the following criteria:
What is the quantity of leads or prospects that the ad generates? Compare this amount in terms of a unit cost of advertising (dollars in advertising per leads generated).
How many of these leads convert into sales? Different advertising media due to the audiences they target will vary in the numbers of actual closes.
Continually check the response from your ads, make changes or run a new ad if necessary. Use ad trackers and keep testing, testing testing until you achieve the response required.
Imagine! You can have a salesperson working for you 24 hours a day, seven days a week even while you sleep. A web site and effective use of e-mail marketing can turn your small home-based business into a global business putting you on a level playing field with large corporations. With easy and afforbable web design tools getting a web site up and running is within reach of everybody.
Sell Benefits Not Features!
Any seasoned business owner knows that it costs five times more to sell to a new prospect than to an existing client. Studies show that each satisfied customer will spread the good word about your business to at least one other person. On the reverse side of the coin a dissatisfied customer will complain to up to five or ten potential customers. Your mission in getting customer referrals to turn passive satisfied customers into actively enthusiastic supporters who will promote your business. The best way to do this is through:
Offering outstanding value to your customers
Delivering your product on time.
Solving customer's problems.
Maintaining regular contact with customers through feedback forms
Following up your customers regularly.
Creating long-term relationships with customers.
Personalising your product or service.
Finally...
Whether you're just launching your home based business or have been building one for years, don't allow lack of information keep you from achieving your financial dreams. Study your marketing options and decide which marketing strategy will best position you for long-term success.
Declan O'Reilly
Anyhoodles was established by Declan O'Reilly in Melbourne, Australia in 2003. Our vision at Anyhoodles is to empower people to become successful entrepreneurs.

Saturday, September 29, 2012

The Brutally Honest Approach to Network Marketing

Network MarketingNetwork marketing has quickly become one of the fastest growing ways to work at home. Sometimes called Multi Level Marketing or Affiliate Marketing, Network marketing is based around the concept of recruiting. You join a program that utilizes network marketing to sell a product, and you make money by recruiting new sellers who have purchased their products from you and are now selling their own. You may get a cut of their sales and their recruits' sales and so on for many levels. The possibilities are endless, and so is the income potential. So it sounds all gravy right? All you have to do is get your business up and running by joining the program of your choice and recruiting new prospects.
It sounds easy enough, doesn't it? It sure did for me, and I cannot describe how excited I was about finally being able to do something about my job that I hated and the long, miserable days that I spent there. I was so ready and eager to go out there and be successful with my new network marketing business. I had all the resources I needed at my fingertips through my program, and all I had to do was turn the key.
Once I did a little research, I saw that there were lots of other people recruiting and advertising their opportunity. No sweat, it just shows how many people were having success with this concept, and it was time to get in on my slice of the pie! I mean, if people were not successful with it, then why would they be advertising it? I'll admit, it started out a little slow. Well, very slow. I found myself doing everything I could within time and budget restraints to promote my program, but I was generating no results from my efforts. Day after day I would check my email, vigorously hoping to be greeted by an email from my program telling me I had signed up a new recruit. Every day I would have a little less excitement while opening my inbox, and a little more lost hope when I saw no email containing the good news I had anticipated. Weeks turned into months of unsuccessful promoting. I finally gave up, threw in the towel, and turned to face the miserable reality of a job I hated with no escape.
My name is Joe Borowy and this is the story of how I failed with Network Marketing. I'm sure its the same story many of you reading this would write about your experience with Network Marketing. The truth is 95% of Network Marketing Businesses fail. All too often, a story of one's failure looks no different from my own. It can depressing when you think about how much hope and drive you had to be successful, all to see it slowly fade away.
Network MarketingAfter my Network Marketing Business failed, I continued to do research on the concept of Network Marketing and I was determined to figure out how the 5% who do succeed with Network Marketing go about doing it. I had to sift and search through many bogus methods, useless "secrets," and sales pitches that targeted Network Marketing failures like me. Many websites out there try to target people who have failed with Network Marketing, promising new ways to make money from it and new methods to drive success. As you probably know, there are also many websites who target Network Marketing novices, and create false hope and promise. These are what I call "Vegas Airport Slot Businesses." For anyone who has been to Las Vegas, you know that the airport is famous for having hundreds of slot machines for you to play right after you get off the plane. The airport makes shocking amounts of money from these slots. They have horrible odds, but most of the people who play them don't know that. What is their goal? They want your gambling money to be spent as soon as you get off the plane. Most people are dying to play the slots for the whole duration of the plane trip. As soon as they get off the plane, the slots are right there waiting for them. You would be surprised on how much people blow on these things. After they've had enough, the people go about their vacations, have a good time, and most likely lose a good chunk of money. After a few days, they are ready to cut their losses, and get on a plane to head home. They are disappointed because they didn't hit any jackpots. They have a few dollars left, and they recognize the airport slots as their last chance to hit the big one. They sit down with a revitalizing hope of going home on with more then they came with. Soon enough, they have nothing left, and are disappointed once again.
So what do these slots have to do with Network Marketing? They are built on the same principles. The Las Vegas airport slots are designed to crop you up with hope and excitement for the opportunity to gain wealth, and take your last dollars after you lose. The sad reality is most of the network marketing programs you will come across are designed one of these two ways. They either want your first and foremost dollars, or your last, desperate dollars. Remember, the executives and founders of these programs know very well that 95% who enroll will fail. Its just the sad truth.
So...Is there any realistic hope of being successful with network marketing?
I am very glad to say yes, there is. I am not going to try to pitch a sale to you here, but I have found several factors that are essential for any success with network marketing. Some are more obvious than others, and some of the obvious ones are much more important than you might expect.
Here they are, in no particular order:
1. Relationships- This is probably the most important factor of developing a successful Network Marketing Business. When trying to find new people to enroll in your opportunities, you have to prove to them you are trustworthy and that you want them to be successful. The best way to do this is by working to make your network successful, rather than using them to make yourself successful. It not only will make your more money in the long run, but you will enjoy doing it. It will develop a "family" atmosphere of sort between you and your network. It will truly feel like the perfect job, because all of your colleagues are happy, and you all help each other. This is the x-factor of success with networking. Even if you were to do everything else right, your business would slowly fade away if you had no relationship with your enrollees.
2. Communication- This one is very obvious, but often is missing link for many up and coming Network Marketers. Most programs utilize some kind of autoresponse system for its enrollees. Too many Network Marketers label this as their communication with their prospects. To truly develop the relationships you need to be successful in the long run with Network Marketing, first hand communication is a must. Live calls and personal calls can be good, but many people, like myself, don't like phone interaction for Network Marketing. I feel that calling prospects about opportunities, or calling new enrollees to motivate them to push forward with their business could easily put someone in a situation where they are back into a corner and do something they don't really want to do. That's why I prefer email as the main communication source for my network. It allows friendly communication, encouragement, advice, and motivation without putting anyone on the spot. More enrollees does not necessarily mean a better overall network.
3. A Realistic Opportunity- The Internet has become oversaturated with hundreds of network marketing programs, all of which claim to be the best. It is important only to promote programs with realistic opportunity in the long run. Look for a reputation, a good amount of included resources, or even in some cases, a new program in prelaunch that offers you an upgraded membership at no cost. Be careful though, there are thousands of great salesmen on the Internet, and it is very easy to be deceived. I have tested dozens of programs, and yet, only offer several opportunities to my website readers and mailing list. I wouldn't want to waste their time offering them a program that probably would not work for me. If you are looking for a realistic opportunity, browse my website http://www.successforfreedom.com and see if you like any of the opportunities I promote. I try to include something for everyone.
4. Mailing Lists- Not only developing your own, but signing up for others on the Internet that have good resources and tips. By getting people to sign up for your own mailing lists, it allows you to communicate with them and share with them new opportunities, as well as feed the new relationships you are developing. It is very important to sign up for other mailing lists, as they often are the best sources for fresh, new opportunities. Pass these on to your own email list, and your list will do the same for their own lists.
5. A Goal, a Drive, and a Reason Why- Any successful entrepreneur will tell you that in order to be successful, you have to want to be successful and have a reason why you want to obtain success. I'm not just talking about wanting to get rich and live the easy life. You need to have a personal drive of why you want to achieve success and what you plan to do with it once you have achieved it. Wanting to get away from your current job probably won't be enough. For me, it has always been wanting to enjoy the finer aspects of every day life, and not having to worry about little things, like finances. For most people, money is anything but a little thing. I always wanted to be successful not so that I could be rich, but so that I wouldnt have to worry about money. I believe worry is an unnecessary part of life, and I always hated having to worry about money. Money is the root of all evil, and even if you have a lot of it, it doesn't benefit your life quality unless you have some higher goal in mind of why you want it. If you don't have any reason for being involved with Network Marketing other than wanting some extra money to spoil yourself with, then this business probably isn't for you. The people who succeed in Network Marketing love what they do, and have a drive inside that fuels them to keep going.
The bottom line is this: To be successful with Network Marketing, you have to enjoy doing it, and help others enjoy it by working for their success. It is better to have a team of 10 hard working, highly driven enrollees who love doing what they do than to have 100 paid members in your downline who you never hear from. They wont last, and the chances are that only 5 of them will be successful. Network Marketing is not for everyone, and there is no shame in acknowledging that it is not for you at this point in life. Perhaps later in life, you will have a good reason why you want to succeed with Network Marketing, and you will be ready for it. You don't want to get into this business if you won't enjoy it. I promise you that.
If you are considering getting into the Network Marketing business, do yourself a favor and define for yourself A Goal, a Drive, and a Reason Why.
Joe Borowy is the Owner of http://www.SuccessForFreedom.com where they stride to provide only the best, honest online business opportunitites. If you thought my article was helpful, please visit my website Thank you.

Friday, September 21, 2012

What is Network Marketing?

Network MarketingNetwork Marketing is another form of direct marketing. It is primarily more concerned with the organization of a sales network than with the sale itself.
The networker mostly starts to build up its own business before helping then other business partners to build their own, similar to a franchisor.
In difference to franchising where only one company opens new branches, in Network Marketing each independent business owner can open new network businesses, but with low financial investigations and without risk.
A networker undertakes the task to organize the network, to get paid for the sales qualified for bonus within that branch network.
Another feature of Network Marketing is to build up an transnational business by sponsoring international partners. Especially in Europe, Network Marketing represents one of the best examples how to make use of a single European market place.
A report from Prof. Dr. Michael Zacharias, University Worms, in 1996 has shown, that the total revenue in Germany made in Network Marketing is still very low (approx. 300 million EUR p.a.), but it will be fast-paced.
Network MarketingIn the Ukraine the market has just started (Nov. 2003), and the market in Russia will start 2004 too. So in these countries we will see incredible and surpassing business growth in the next years. If you are from the Ukraine or Russia, or you know people from there, then you can directly benefit from it. You can offer them an opportunity to build their own business.
This was just an example, there are more exciting success stories from other countries as well, e.g. Sweden, Korea etc., and the opportunity is identical in all supported countries.
In Europe the Network Marketing business is still in its infancy. Only 0.7% of trading are currently made with Network Marketing.
So this distribution channel has a huge potential for growth in future all over the world.
The Three Pillars of Success in Network Marketing are:
1) Residual Income
2) Leverage (of Time and Money)
3) Duplication
Network Marketing, 'MLM', and Multi Level Marketing are all terms that refer to the same type of business model. While many close-minded people outside the industry (and others who've tried it and failed), have biased or negative wrong impressions, and despite the fact that it is used and abused by many crooks and con-artists, this business model has exceptional performance potential.
There are bad apples in every bunch, and this industry has more than it's share. But it can produce outstanding results if you know how to find the right company. And to maximize your potential, there are a few simple concepts whose understanding is critical to your success.
Unlike franchises or conventional businesses, Network Marketing, MLM, and Multilevel Marketing are the only business models that take advantage of all three of the important, yet misunderstood principles of:
Passive Residual Income - Leverage - and Geometric Growth.
And the combination of all three of these elements is what gives the Network Marketing business model it's synergy and exceptional performance potential. In fact one outstanding company I'm aware of has actually built designed synergy into their business model.
Whether it's a franchise or conventional business, both require major investments of time and money, and special skills if you hope to be really successful. Even the relatively small percentage who achieve true success usually take years just to break even.
On the other hand, with the advent and popularity of the Internet and the rampant quest to "Get Rich Quick for Doing Nothing", many people have gotten all excited about affiliate, associate, referral, or co-op programs as they are sometimes called. But very few of the thousands of these being promoted have any real chance of making any significant money for the vast majority of people who get involved.
A perfect example is an email that was recently received from one of these programs who claim to be 'the best'. They bragged that they were paying "over $400,000 in commissions each month!" and have "now grown to over 650,000 affiliates!"
Those are interesting statistics some might get excited about. Let's see... if they're true... They're paying an 'average' of $.61 per affiliate... That's sixty one cents ! Wow! How would you like to retire on that?!
They claim later in their letter that some are making $10,000 a month. If that's true, then to come up with an 'average' of sixty one cents each, the vast majority have to be making absolutely nothing.
There is a much better way to achieve your dreams!

Top Network Marketing Company - Why Are the Products So Expensive?

Network Marketing CompanyI'm sure you've heard this question before, Why are top network marketing company's products so expensive?
This is one of those ever-present questions that networkers and direct sales people will continue to encounter (probably) forever--and there's always more to it than meets a simple answer.
One key is not to side-step it. There are good and genuine reasons for legitimate, premium-priced products--and of course there are over-priced ones as well. Honesty is best, as always, and I'll endeavor to give you the general truth with my answer to the question.
Special Products at Special Prices
First, the products available through top network marketing companies sales and distribution model are mostly what are called "specialty" items. They are higher priced products to begin with, having more costly ingredients and more complex designs or formulas; they are simply more expensive to make and package. Some well-known non-network marketed examples are Clinique makeup and fragrance products, Apple computers, iPods and iPhones, Armani clothing, Mercedes and Lexus automobiles.
Unless you're dealing with a scheme or a scam, these premium products outperform their cheaper, off-the-shelf counterparts, giving consumers more and better benefits. Since they have greater value, they cost more.
If these products are being outsourced by the networking company (produced by a "third-party" vendor/supplier), they tend to be manufactured in smaller production runs that do not allow for all the optimal low-cost advantages of buying and making in the high volumes mass-marketers enjoy. The manufacturing processes are more complex and exclusive. The profit margins are higher. This rdsults in a higher quality product with more attention to detail and quality control.
The reason manufacturers and marketing companies select network marketing and direct sales is because these higher-priced products are of higher quality, and they therefore require special methods of distribution and sales.
Network Marketing CompanySimply put, they cannot compete with the lower-priced, lower quality "commodity" products, which are sold based mainly on discounted mass-market pricing and brand awareness alone. Think Wal-Mart and Costco.
Specialty products are "education-intensive." They need greater explanation; for example, what formula, ingredients and/or processes makes the product more expensive than those mass-market goods available through direct response marketing (ruch as the Internet and mail-order) or retail chain store sales. Many require demonstration.
Mass-market products depend on advertising, promotion and merchandising at "point-of-purchase," all of which are required to get consumers' attention, let them know the product exists (to create "trial" especially if it's "brand" new), and to give them enough compelling reasons to purchase and keep on purchasing.
Going head-to-head with nationally advertised products, many to most of which are heavily discounted and sold at the lowest price possible, is a tough game for just about all smaller businesses to win. Imagine trying to sell vitamins or nutritional beverages or "prestige" cosmetics against a major manufacturer selling through Wal-Mart, or a natural toothpaste against a tube of Crest® through Kroger or Publix supermarkets.
Specialty products are perfect for the person-to-person, information-rich education, demonstration and service oriented methods of network marketing.
And that's where the important second aspect of network marketing's "higher price" comes in: the added value which you as a "distributor" add to the specialty products you sell.
Added Value Added
Network marketing and direct sales representatives add significant value to the product they sell and they are well paid when they do so successfully.
We reach consumers with the awareness of new products and services that ads and merchandising--no matter how persuasive or promiscuous--would not be able to reach out and touch. And by virtue of our one-on-one, personal relationship with these buyers, we appeal to them with a level of trust and service no mass-market, retail product advertiser could hope to compete with.
The extraordinary level of service Network Marketers provide is not available when buying through mail order or retail outlets. It is a real and tangible benefit, part of the product's value--and its price.
For example: Someone tries a network marketing anti-aging health product. It's personally presented for them--either in person or via mail--with a host of educational material about the product: scientific studies, article reprints, even books or tapes explaining how the product was made, how to use it, its unique features and its benefits.
Within one to two days, the network marketer again contacts the person to follow up, asking how they are doing, checking to see that their customer is following use directions properly, make recommendations, etceteras. These service calls continue daily, bi-weekly or weekly until the customer is satisfied and happy.

Friday, September 7, 2012

How to Start a Home Based Business and Grow It to Profitability

 Home Based BusinessIn this discussion, we are going to focus on issues pertaining to how to start a home-based business. Many of the most successful businesses were actually started it in someone's home. We're all familiar with the many fables and legends of individual starting multi-billion dollar enterprises in their basements and garages and certainly you can develop a highly successful business that is based from home. Of course, only a small and almost infinitely small fraction of the use of home-based businesses will become as successful as the next Microsoft were Facebook, however, you can develop a secondary income for yourself to the development of a home based business. In fact, over time, your home-based business may become your full-time job. When you are starting a home-based business, the most important thing to do is to first determine what type of business at you ultimately seeking to start. Many people, with the advent of the Internet, have taken the starting small e-commerce businesses were small blogs are able to generate a modest amount of income on a monthly basis. As such, we fully recommend that you harness the power the Internet when you are starting your home-based business. However, not all home-based businesses need to be based on the Internet or have a nationwide presence. For instance, if you are very good with numbers and have a strong background in bookkeeping, then it is very common for you to open up a part-time bookkeeping practice that is based solely out of your home.
One of the downsides to opening a home-based business that operates with local clients if they can come off as unprofessional that you simply work out of your home as it pertains to the services that you render. As such, you may want to work directly with the client at their location or providing services such as bookkeeping or other personal services that do not necessarily need to be rendered within your home. Over time, you may want to be to able to afford a small office space that will allow you to give your business and more professional look as it pertains to working with local clients.
It should be noted, on a side discussion, as it pertains to financing a small business it is somewhat typical. The small business administration typically does not allow for loans made to home-based businesses. This is primarily due to the fact that one of the reasons why the small business administration was created was so that traditional businesses could be launched and individuals would hire other people within their small business facilities. As such, you may be an excellent candidate for a SBA loan however you are going to need to move into a traditional facility before you're able to receive this type of financing. However, there are a number of other types of financing methodologies available to you. This may include using some of your own savings, using some income from your 401(k) or IRA accounts, taking out a personal loan, using credit cards, or working with a potential investor that can provide you with the financing that you need in order to launch a business. Of course, there is no proper way to ever play in the business, there are a million ways to skin a cat, and as such you may want to tap some unconventional means as it pertains to obtain financing for your home-based business. As it pertains to using credit cards or personal loans in order to finance your home-based business, this can be a very expensive endeavor. Most personal loans are unsecured by any type of tangible property more tangible asset typically has a substantially higher interest rates in the back associated with a secured loan. In most cases, your interest rate can vary anywhere from 9% to 20% per year depending on your overall credit score. As such, it is absolutely imperative for use loan financing in order to start your home-based business recommend that you very carefully to all potential financing options for using personal loans or credit cards. In time, there are other types of lending facilities that you can use as it pertains to receiving the financing that you may need on the ongoing basis.
After you determine which type of home-based business one a start, it is time to start the preparation of your business plan. Here, you're going to want to create a blueprint of how you intend to provide your services or products the general public, how you will integrate certain procedures and protocols into your day-to-day activities relating your to your home-based business, developing a well focused financial model that has a profit and loss statement, cash flow analysis, balance sheet, pregame analysis, business reaches page, and general assumptions page that will be used in conjunction with your company, and a detailed overview of how you intend to market your business.
As we discussed before, you can use the power of the Internet to market your business, even on a local level areas many home-based businesses are now also turning to popular social networking websites such as Facebook, Flickr, tumbler, and other popular portals in order to get the word out among people they know. You have a number of contacts within your local area that have a specific need for a specific type of service then you may be able to reach out to them directly by being able to directly contact them via e-mail and through the affirmation social networks. In fact, we strongly recommend that you create a Facebook page and work-related social networking page that showcases your home-based business in exactly the services that you provide as it relates to your company. If you are engaging in e-commerce operations, then it is extremely important for you to invest heavily in promoting your business through social networking media, search engine optimization, and pay per click marketing. In time, you'll find a number of people are able to find your e-commerce platform very quickly and that your infant every turn over rate will be extremely high. Although this is somewhat of a general article pertaining to how to start a home-based business, you are, again, engaged in the business of selling products on an e-commerce basis than we strongly recommend that you also use very popular third-party selling platforms such as eBay and Amazon so that you are able to, again, had a very brisk inventory turnover as it relates to your overall operations. In the following, that at the onset of your home-based business operations, you are typically able to sell more of your e-commerce-based merchandise through Amazon and eBay versus through a proprietary e-commerce site. Additionally, as it relates to e-commerce, these websites often charge minimal fees as it pertains to showcasing the products that you have for sale to the general public. As such, if you are selling products that you are either acquiring or producing on your own that you may want to check out this type of third-party sales platform in order to further your sales as time progresses. Of the utmost importance that you developed a very strong marketing plan especially to if you are engaged in e-commerce selling activities.
Relating to our discussion as it relates to financing ongoing business operations, once you have established your business then you may want to consider the possibility of taking credit cards. If you are heavily engaged in e-commerce, you can usually secure a line of credit based on your amount of money that is coming in through the credit card receivables that you receive. For instance, if you operate an e-commerce website that generates $10,000 a month in revenue then you can typically obtain a credit line equal to approximately $10,000-$20,000 depending on the specific lender. This is commonly known as merchant financing and it can be a very good way for you to manage your cash flow on a month-to-month basis as you plan on starting a home-based business. However, unlike in SBA loan that were conventional business loan, merchant financing based on credit card receivables is typically very expensive. As such, it is strongly recommended that you use this type of marketing sparingly as it does cost a significant amount of money. Typically, work in financing is approximately the same interest rate costs associated with a personal loan or credit card.
 Home Based BusinessAlso, you're going to want to think about whether or not you shooting for your business or create a limited liability company to manage your business operations. If you do decide to incorporate create a limited liability company then you will have the ability to create a bank account in the company's name, and don't conduct business under the company's name, and have that company almost act as a third-party as he progressed business operations. Additionally, there are many tax benefits associated with incorporating as you will be able to more effectively receive and deduct certain expenses for your home-based business. On a side note, and home-based business should ever be started for tax savings purposes. In fact, the IRS has cracked down substantially on individual entrepreneurs have created a home-based business solely with the intent to write off a substantial amount of their ongoing living expenses were ongoing business expenses. As such, you need to ensure that you are operating this as a legitimate part time business it is simply based out of your home. When you're starting a home-based business, we strongly recommend that you have a certified public accountant or tax attorney work with you so that you can properly plan out how certain normal expenses within your home will be deducted if you were Corporation or your limited liability company. Of course, you do not necessarily need to start a corporation or limited liability company in order to larger business operations. At the onset of operations, you can decide to work as a sole proprietor which means that ultimately everything that you do as you conduct business is through you as an individual and not as appropriate. However, with this comes the risk of unlimited liability if something should happen or if you are sued. For instance, many business experts often recommend that a individual business does incorporate into the fact that it should something go wrong be litigating party can typically only go after the assets that are held by the corporation. However, if you were acting as the sole provider, any leading party can come after all of your personal assets including your home, vehicles, retirement accounts, and other issues and assets that you may have been held by your person. As such, you should make a determination as to whether or not you will be engaging in any type of activity or selling any product that ultimately could have some potential for you don't wind up in court for one reason or another. Again, we always recommend these speakers with attorneys for all of the advice as it pertains to these matters.
This business can be a fun activity and certainly can provide you with a very good source of secondary income for the ability to eventually turn your home-based business into a full-time job. Again, in summation, you need to always ensure that you are starting a home-based business for the right reasons. The wrong reasons, as we discussed throughout this article, include simply starting a home-based business with the intent of paid tax deductions. The best reasons for starting a home-based business are typically because you want to have a business that provides you with ancillary income that this is your passion and that you want to create a full-time business out of it in the future.
The other thing that we always discuss, and recommend, you keep a very reasonable and levelheaded and reasonable as he progressed through starting your home-based business.
Angel Investor List Download. No registration required! Includes Free Business Plan Template.
Matthew Deutsch is a prominent business plan writer. His work has been included in nine books pertaining to this subject. Additionally, Mr. Deutsch has written extensively on subjects regarding entrepreneurship, small business lending, angel investing, and other related topics.

Monday, September 3, 2012

The Really Real Reason That MLM-Network Marketing Fails

Network MarketingThere are many great articles out there; a lot of great information floating around about network marketing. Well, strike that. There is a lot of information floating around about network marketing, but it is not all that great. It seems to me now that everyone wants to jump on the bandwagon and "sell" the secret of why MLM / Network Marketing Ventures fail, and want to be the one to "sell" you the "real" truth about what it takes to succeed. Obviously, if you use "their" program, then "obviously" you will succeed. So what are you waiting for?
Well, friends, neighbors, fellow entrepreneurs and network marketing gurus, I am here today to blast the "secret" all over kingdom come. I'm writing the one article that will rock the Internet, will shake the MLM business down to its core, and will forever change the face of network marketing. OK, maybe it's not going to be that earth shattering, but it will be some good information. Unfortunately, I'm about to destroy the latest MLM "selling the secret" rage. Six thousand businesses are about to crash, because I'm going to give it to you free. It won't cost you one dime.
So what is the secret? Why is it that MLM / Network Marketing Ventures fail? Are you ready? Is your pulse pounding in your temple, your breath caught in the back of your throat? Has time slowed to a crawl and the drum roll sounded as the highly sought after, much coveted secret information is about to be revealed? Sorry to kill the climax, but let's look at something else first.
I recently read an article by Mr. Devlin Smith - 7 Tips for Network Marketing Success, May, 2005. I thought Mr. Smith's article had some merit. In it, he identifies six key elements that are crucial to the success of any MLM / Network Marketing Opportunity, with which I agree. These are:
o Company Stability
o Excellent Products / Services
o Excellent Compensation Plan
o Company / Management Integrity
o Momentum and Timing
o Support, Training & Business Systems
I then read a related article by Mr. Michael Sheffield - Why Some MLMs Fail, August, 2003. In his article he identifies the reasons for Network Marketing Company failures. They are:
o Inexperienced management
o Insufficient capital
o Ineffective distributor team
o Inability to recruit distributors
o Incommensurate compensation plan
o Ineffective products
o Lack of uniqueness
Network MarketingBut let's face it. MLM / Network Marketing Opportunities have come a long way. There are many companies that have the six key elements, but 97% of the business owners are still failing. There are many network marketing companies with experienced management and sufficient capital who have effective teams and are able to recruit distributors, who have great compensation plans, effective products and unique opportunities (whew! that was a mouthful) - 97% of the individual MLM / Network Marketing distributors don't make it. WHY??
OK. NOW here it comes (drum roll please, but don't hold your breath).
The main reason that people who work at home, who utilize MLM / Network Marketing as their home based business model fail in their home business is this. It's wrapped up in the titles Multi Level Marketing and Network Marketing.
People don't know how to market.
Uh-oh. The Cat is out of the bag. Colossal, huge million-dollar secret rocks Internet! Wait! Did you blink and miss it? Let me throw it out there again.
People don't know how to MARKET. The MARKETING part of MLM and Network Marketing.
People don't know how to market their business.
People don't know how to market their product.
There is so much hype out on the Internet today. Everyone advertises that their plan is the easiest, you don't have to do anything; just sign up and make it rich. You've got to ask yourself, "Self, if I can sign up, do nothing, and get rich, why isn't everyone doing it?" Because you and I both know this is not the case. To me, this mode of business building doesn't make much sense. If I sign up a bunch of freeloaders who want a home business that's free and easy, who expect to do nothing and yet make money, what is my business going to look like? It will look like exactly what it is. I'll have a bunch of bums signed up who will contribute absolutely nothing to their success nor mine, who will blame me that they didn't succeed. My business is doomed to failure. Well, I don't need any more of THOSE pancakes, thank you very much.
Now most people know better than that. They know there has to be SOME work involved, but even then, they get immersed in a program or opportunity, still not knowing exactly what it takes to be successful. The one thing you NEVER find is someone saying, "Look dude, they only way you're ever going to make it is if you know how to market your product, service, or business." It's the one key that is ALWAYS missing. I don't care how great the program is, how unique the opportunity, great pay, great product - in the grand scheme of things, it just doesn't matter. If you cannot get that opportunity out to the masses for them to see or use, you're going to fail. You can go search the Internet right now and find a number of "great" systems and software that will supposedly help build your distributor network. But none of them work AT ALL unless someone else SEES it.
To me it is reminiscent of all the diet marketing you see on television. Whatever the pill, drink, meal, shake, etc., the marketing always includes the phrase, "with proper diet and exercise." With their phenomenal product, AND diet and exercise, you'll lose weight, VIOLA! But then I say to myself, "Self, if I just had the proper diet and exercise, I would lose weight and wouldn't need their awesome product. In fact, I NEED your product, because I DON'T diet and exercise." It's the same way in MLM / network marketing circles. People don't know how to market, so they need programs and software and schemes that will do the job for them. Accordingly, there is an entire ancillary network marketing industry that's making millions of dollars selling the shovels required to mine the gold. Selling you all the marketing tools you need to be successful.
What a deal. What's really interesting, is that if you ask around, you will find that most people spend more money on the plans, software and programs, TRYING to entice distributors, then they spend on using or marketing their product / service / business. It's like this massive rat race, everybody's wheels spinning, running in circles, spending enormous quantities of cash in every direction, except in the one direction that can really make the difference. So at the end of the day, when all is said and done, the money was spent, no marketing was performed, Joe Home-Biz is broke, and he's now one of the 97% who only made it three months before his business caved in. Hey, but that's OK, because at 100,000 people looking for a home business every month, there will be a long line of network marketers lining up for the newest program, who still don't know what it takes to be successful.
So what's the answer, you ask? Why, Thanks! I was hoping you'd ask that question, because now it's my time to shine!! I'm neither a network marketing guru nor an expert. I'm actually a Safety Professional, so if you need help with OSHA regulations, I'm the guy. But I've also been through the school of hard knocks within the MLM / Network Marketing Industry, and so will make a few observations. (If you've read down this far, you might as will drink your coffee and finish this article!)

Thursday, August 23, 2012

Should You Start A Home Based Business?

Whether or not to start a home based business is probably one of the most important questions that you will ever have to answer. If you are even seriously pondering the question in the first place, then it probably means that there are circumstances in your life which are causing you to consider undertaking a venture which will have a significant and far reaching impact on your own life and on the lives of your immediate family memebers as well. Before you take a leap of faith into becoming a small business owner, there are a few areas of your life which will be impacted and which you should seriously consider before coming to any final decision as to whether or not a home based business is right for you.
FINANCIAL
Starting your own home based business can have many financial rewards and put you in control of your own financial future. However, there are a few things to consider before beginning your undertaking.
First, will you start your home based business on a part time basis and keep your day job until you are making enough profit to enable you to quit and devote your full attention to your business? Or would you rather quit your day job now so you can devote your full time and energy to building your business? There are pros and cons to both approaches and only you can decide which one you will feel most comfortable with in the long run. If you have enough savings to meet your living expenses for a good six months to a year then it might be worthwhile to quit your day job to focus on growing your business. You'll see results a lot faster and that will give you the momentum you need to keep going. Starting a home based business requires a lot of up front work and if you are doing it on a part time basis it is easier to get discouraged when the results don't materialize as quickly as you had originally planned. On the other hand, having a full time income will enable you to spend more on your business without having to worry about meeting monthly living expenses.
You will also have to set a start up budget for your business as well. Any home based business will require some start up costs, even if they are only minimal at first. For example, if you are going to be doing business on the internet, you will need to register your domain name and pay a monthly fee to have your website hosted. Domain names can be registered for as little as $7.00 and monthly hosting can be obtained for a minimum of about $25.00. You'll also need to determine how much money you are going to devote to advertising your new venture. While there are some very good ways to advertise your business for free, eventually you are going to have to lay out some money to advertise if you hope to see the kind of profits that will make your online business worthwhile. While we are not talking about massive amounts of money here, a few hundred dollars would be a reasonable sum to get some quality advertising to promote your business and allow you to start making some sales which will generate even more cashflow to reinvest in your business.
PERSONAL
Most people who are interested in starting their own home based business cite personal reasons as one of their primary motivations. It seems that more and more people are getting fed up with corporate America these days and it's no secret that the average workday continues to get longer and longer, lunch hours become nonexistent, and the financial security that once came with retirement is no longer a reality for most people. Not only does having your own home based business put you in charge of your own financial future, it also allows you to start spending real quality time with your family. Most people are so exhausted at the end of a typical workday that just getting through dinner without nodding off is a real challenge. With a home based business, you control the hours you work and you automatically add at least one or two additional hours to your day that you would otherwise spend commuting to and from work.
Of course, getting your family adjusted to having you working from home may take some effort in the beginning. If you have very small children at home it can be a challenge to keep them out of your office while you are trying to get work done. If you are the primary caretaker, you will need to work in small spurts throughout the day while the kids are napping or watching a video and then put in a few hours after they go to bed for the night. Once they are in school, the routine becomes a lot easier because you can adjust your schedule around their schoolday and have most of your daily work completed by the time they get home from school.
Life can sometimes be a series of tradeoffs, so spending all that quality time with your family also means that you'll no longer have the social interaction that was once a part of your 9 to 5 routine. Now that you have a home based business, you will have to go out of your way to gain some of that same social interaction. Joining local small business organizations is a great way to make new friends, network and have your business become known in your local community. A lot of these organizations have weekly or monthly meetings with guest speakers at either a breakfast or afer work social event. In any case, socializing will now become a great way to network and spread word of mouth about your new business venture.
MOTIVATION
You have to be motivated to start any home based business. This motivation is twofold. I am talking here about both the internal drive to take action and get your business off the ground, as well as the vision you have in your head of what your business will eventually look like once it is established and what it is you want to accomplish with your business.
Home Based BusinessA home based business can bring many financial rewards, but a lot of people will get discouraged with the up front work that is required to get any business off the ground. I have often heard an analogy used by folks who do business on the internet that I like a lot because I think it is so accurate. The analogy is that starting a home based internet business is like a rocket taking off. For those who are not NASA aficionados, a rocket apparently uses something like 80% of the energy that it will use during it's entire mission just during those first few minutes of liftoff. That momentum then helps carry it throughout the rest of it's journey. It's a lot like that with a home based business. It takes a lot of up front energy, but one day you realize that the hardest part is over and you've created enough momentum to help make it easier from now on in. You have to have the motivation to get through those early days, otherwise you'll never create the kind of momentum that you need to see yourself through.
You're also going to need to identify your motivation in terms of what it is you want to accomplish with this business of yours anyway. Do you have a great idea or product that you want to promote? Most people actually don't, and that's okay. Selling your own product is often thought of as the most lucrative way to make money on the internet, but you can still make quite a bit of money by finding other people's products and promoting those as an affiliate. That means for every sale you make, you get a commission. And you can also generate residual income for yourself by recruiting other people to become affiliates under you. But no matter which way you go, you have to like what you're doing and what you're promoting. Starting a home based business will not bring the financial rewards you are hoping for if you are not doing something that makes you feel energized, excited, challenged and, perhaps most importantly, that you are providing a worthwhile benefit to those people who are buying your product or service.Home Based Business
Well, I certainly hope those few points have given you enough to ponder as you go through the process of deciding whether or not a home based business is right for you. I hope you come to the conclusion that it is, because there is no better way that I know of to take control of your own financial future. If you don't take the bull by the horns and do it for yourself, nobody else will. But don't forget to have fun along the way. Pick a home based business that you'll look forward to tending to day in and day out and that benefits other people in some way, and I promise you that the financial rewards will follow......

Friday, August 17, 2012

The Perfect Network Marketing System!

Network Marketing System
Network marketing is hard. Don't kid yourself and truthfully don't even attempt a network marketing venture unless you either have or plan to put into place a highly potent and highly duplicatable network marketing system
geared for 2005 and beyond.
Before I tell you what a perfect network
marketing system
should look like let's talk about what doesn't
work for most
network marketers. As I'm sure you probably
know, network
marketing is notorious for having a 95% failure
rate. Let's
talk about why.
Have you ever heard of Occam's razor?
Basically it states that the simplest
explanation for a
phenomenon is usually the best. We'll use this
theory to
explain why more than 95% of network marketers
fail.
Ready?
Most network marketers fail because the
marketing methods
that they are taught don't work 95% of the time.
Pretty
simple right?
So we're led to ask the logical next question,
what are most
fledgling network marketers taught?
Well, I can only speak from my experience, but
what I was
taught was to buy and cold call leads.
Network Marketing System
Now, I'm not going to say this doesn't work, but
I will say
is that after six months of cold calling leads
for 3 hours a
day with very little success this tactic doesn't
work for
me. Don't get me wrong some people are very good
at cold
calling leads, but most people aren't.
What happens to most people after they've spend
thousands of
dollars on leads with very little success after
months of
effort?
They give up.
Another factor contributing to why most network
marketers
fail is the type of leads they use. Why does the
type of
leads make a difference?
Business opportunity leads, the leads most new
network
marketers are told to use, are generic. These
leads answer
an ad that just asks them if they want to be
financially
free, or make money from home or something like
that.
Well . . . of course they do!
But that doesn't mean they want anything to do
with YOUR
network marketing program. When the average
network marketer
calls these generic bizz opp leads the leads
don't know
anything about the network marketer's business
and for the
most part honestly don't care. This leads to
the fledgling
network marketer hearing a lot of "NOs".
Hearing NO all the time leads to quite a bit of
self doubt,
both about the network marketers own ability and
the
validity of their association with their network
marketing
company. Negative feelings begin to harbor and
as I said
before eventually the network marketer gives up,
usually
with 3-6 months.
The fledgling network marketer's perception of
their
business goes from one of opportunity to one of
complete
doubt and negativity. Reality follows
perception, so because
the fledgling network marketer believes both
themselves and
their business as having little hope this
becomes TRUE.
That's basically why 95% of network marketers
fail if you
asked me.
So how do we change this paradigm?
We build a Perfect Network Marketing System!
Now we get to the good stuff! What does a
perfect network
marketing system look like?
For the average home based network marketer to
be successful
certain thing MUST be in place. I will list them
here:
o Lead capture page designed specifically for
specific
Network Marketing Company:
This page must contain strong sales copy that
tells the
prospect why he wants to opt in for more
information. The
best way to do this is to offer a High Value
Free Report in
exchange for there contact information.
o Free Report specifically designed for Network
Marketing
Companies Opportunity:
The free report must be highly informative. It
must explain
all of the features and benefits of joining the
network
marketing organization as an independent
distributor and
must focus on the support and resources
available to the new
recruit should they choose to purchase a
distributorship.
The company's products and compensation plan
must be clearly
explained here as well. If possible,
testimonials should be
used, as they are extremely powerful sales
conversion tools
in this portion of the sale process.
o Follow up Email System:
Attached to the Free Report there must also be a
follow up
system that continually markets through email
the program to
the lead. Most leads don't act immediately and
must be
marketed to at least 7 times before they take
action. The
email follow up system must have strongly worded
sales copy
and must have a system for getting through spam
filters.
o A Continual Feed Back System that uses the
Fear of Loss:
Along the with email follow up system there must
be a
feedback system that will alert the prospect by
email when
new prospects opt into the system and invoke the
fear of
loss during this process by telling the prospect
that if the
next prospect in line upgrades to a paid
position before he
does then he will forever loose commission on
that prospect.
This is an extremely powerful psychological tool.
o Strong Support:
It's one thing to get someone to buy a
distributorship, but
it's a totally different thing get them to work
the business
effectively. There must be an email follow up
system once a
new distributor signs on to ensure that he
receive adequate
training on how to market successfully. There
must also be
human support at this point. So, there must be
strong
relationships built between upline and new
distributors.
o A Good Product or Service:
In order for this entire marketing process to
work, the
system must be back by a strong and ethical
network
marketing organization that sells a high demand
product that
people need and would purchase even if there
were no
compensation plans attached to it.
o You:
You must be an active part of your business. You
must be
willing and open to learn new ideas and tactics
at all
times. You must have a passion for your business
and truly
believe in the product that you plan to build your
organization around.
In Conclusion:
I've listed the basic component's a of a perfect
network
marketing system. This system will involve NO
cold calling
because the prospect will opt in to request more
information
specifically about your business before you even
talk to
them.
Cold calling generic bizz opp leads and hearing
a lot of
NO's is what causes most network marketers to
fail. We want
to avoid this at all cost. This is what this
system is
designed to do!
By having your prospects opt in specifically for
more
information about your product and business plan
and then by
giving them a detailed report explaining all of
the above
before you even speak to them your chances of a
successful
sales conversion will greatly be increased. The
email
follow-up and fear of loss systems will increase
your
chances successful sales conversion even
further. These
factors will cut down on the number of NO's that
the you
must endure before success. This will increase
your home
business's duplicability vastly.
Further, having uniform training and exceptional
support are
the basics and must be present.
So,
Before you spend another dollar on your network
marketing
efforts ask yourself if you're using a perfect
network
marketing system. If your answer is no and you
aren't having
any success then ask yourself what you can do to
change your
system to one that will work for you and your
future
distributors using the principles that I have
detailed
above.
I struggled with network marketing myself using
the old
fashion methods, but as soon as I studied
internet marketing
and how to apply it to network marketing things
got a lot
easier. I was able to spot network marketing
organizations
that were specifically positioned for internet
marketing and
earmark what I thought to be the best of the
bunch. After
that, it was simple a matter of choosing the one
that with
what I though had the "best product".
You can view my choice here:
http://www.the1andonly.biz. As
a result of making this choice I recruited new
members my
very first day without having to call anyone or
hear
thousands of NOs. All I do is get traffic to my
website and
I make money.
Network marketing can certainly make you rich,
that is... if
you have the perfect system in place!

Article Source: http://EzineArticles.com/10589

Sunday, August 12, 2012

Stay at Home Jobs and Home Based Businesses - Dream Come True or Nightmare?

Home Based BusinessesStay at home jobs and home based businesses have never had as much appeal as they have today. Chucking the nine-to-five grind to stay at home is a dream that appeals to most of us. Really, you think, what's not to like about not having to dress up, fight traffic, and endure bosses who lean over your shoulder every minute of the day?
It's easy to think a stay at home job or a home based business would be a dream come true, and for many people it is. Realistically, though, a stay at home job is just like any other job--you have to actually to work. And statistics show that people who have stay at home jobs and home based businesses generally work more hours per day than their counterparts who work in conventional businesses.
One problem that many people who work at stay at home jobs or who have home based businesses run into is what's often referred to as "feast or famine syndrome." They find their workflow is either too low or too high; in other words, they either have a lot to do or nothing. This makes it hard for people to budget their time and their money, and is especially hard for people just beginning stay at home jobs or home based businesses. It takes time to develop a steady base of clients for stay at home businesses, and even then there will be many times where everyone wants your product and/or service at the same time. This can be very stressful when there's only one person, you, to do everything. So if you're planning on starting a stay at home job or home based business, it's good to have a plan in place to help you deal with what can often be a roller coaster workload.
The feast or famine syndrome of a stay at home job or business leads to another difficulty. When you're feasting, you're making money--when you not feasting, you aren't. It's hard. One week you're raking in the money, and the next week you're barely squeaking by. This is where a stay at home job or home based business can, again, be more stressful than a conventional job where you're paid on schedule and know exactly how much you'll be bringing in every month. To deal with this, first of all, you need to have some money in the bank before leaving your regular job for a stay at home job or to start a home based business--or to focus on that stay at home job or home based business that you've been working at part-time. Experts recommend that you have enough money saved to cover six months of expenses before leaving your job for any reason. This is especially important for people who want to stay at home and work or to start a home based business because it can greatly reduce the stress that comes with feast or famine syndrome and give you some much needed breathing room.
Too, people who have a stay at home job or home based business often run into payment problems. You've done your work or provided your service and product, but you don't get paid. Collection can be a nightmare when this happens. And what many people don't know when they become stay at home workers or owners of home based businesses is that people who hire you may classify you as an independent contractor and pay you as far out as 90 days. To make sure you don't run into payment issues, always get everything in writing. It's hard to wait 90 days to get paid, but it's even harder not to get paid at all and perhaps have to turn to a collection agency in order to get your money. Because many stay at home jobs and home based businesses are Internet-based, you need to take special precautions to know you're dealing with reputable businesses with a good track record of payment. So do your homework and get all payment terms in writing before providing any stay at home work or home based business product or service. The headaches and stress this will save you is immeasurable--and ensures you're more likely to believe that your stay at home job or home based business really is your dream come true.
Home Based BusinessesCharles Fuchs
http://www.charlesfuchs.com/
http://charlesfuchs.blogspot.com/
I grant permission to publish this article, electronically or in print, as long as the bylines are included, with a live link, and the article is not changed in any way.
Copyright © 2006, Charles Fuchs, President of Vision Management Enterprise Inc., is an established online marketer who specializes in helping people start their very own Work at Home Based Business.

Stay at Home Jobs and Home Based Businesses - Dream Come True or Nightmare?

Home Based BusinessesStay at home jobs and home based businesses have never had as much appeal as they have today. Chucking the nine-to-five grind to stay at home is a dream that appeals to most of us. Really, you think, what's not to like about not having to dress up, fight traffic, and endure bosses who lean over your shoulder every minute of the day?
It's easy to think a stay at home job or a home based business would be a dream come true, and for many people it is. Realistically, though, a stay at home job is just like any other job--you have to actually to work. And statistics show that people who have stay at home jobs and home based businesses generally work more hours per day than their counterparts who work in conventional businesses.
Home Based BusinessesOne problem that many people who work at stay at home jobs or who have home based businesses run into is what's often referred to as "feast or famine syndrome." They find their workflow is either too low or too high; in other words, they either have a lot to do or nothing. This makes it hard for people to budget their time and their money, and is especially hard for people just beginning stay at home jobs or home based businesses. It takes time to develop a steady base of clients for stay at home businesses, and even then there will be many times where everyone wants your product and/or service at the same time. This can be very stressful when there's only one person, you, to do everything. So if you're planning on starting a stay at home job or home based business, it's good to have a plan in place to help you deal with what can often be a roller coaster workload.
The feast or famine syndrome of a stay at home job or business leads to another difficulty. When you're feasting, you're making money--when you not feasting, you aren't. It's hard. One week you're raking in the money, and the next week you're barely squeaking by. This is where a stay at home job or home based business can, again, be more stressful than a conventional job where you're paid on schedule and know exactly how much you'll be bringing in every month. To deal with this, first of all, you need to have some money in the bank before leaving your regular job for a stay at home job or to start a home based business--or to focus on that stay at home job or home based business that you've been working at part-time. Experts recommend that you have enough money saved to cover six months of expenses before leaving your job for any reason. This is especially important for people who want to stay at home and work or to start a home based business because it can greatly reduce the stress that comes with feast or famine syndrome and give you some much needed breathing room.
Too, people who have a stay at home job or home based business often run into payment problems. You've done your work or provided your service and product, but you don't get paid. Collection can be a nightmare when this happens. And what many people don't know when they become stay at home workers or owners of home based businesses is that people who hire you may classify you as an independent contractor and pay you as far out as 90 days. To make sure you don't run into payment issues, always get everything in writing. It's hard to wait 90 days to get paid, but it's even harder not to get paid at all and perhaps have to turn to a collection agency in order to get your money. Because many stay at home jobs and home based businesses are Internet-based, you need to take special precautions to know you're dealing with reputable businesses with a good track record of payment. So do your homework and get all payment terms in writing before providing any stay at home work or home based business product or service. The headaches and stress this will save you is immeasurable--and ensures you're more likely to believe that your stay at home job or home based business really is your dream come true.